Create Marketing Campaign Outline with Funnel Framework Tool
Fill in five short fields—product, audience, channels, budget, extras—and the Funnel Framework tool instantly returns a stage-by-stage campaign outline. Firms aligning tactics to funnel stages report a 73 % higher conversion rate (HubSpot, 2023).
★ Add to Home Screen
×
Follow these steps:
Tap the Share button at the bottom of the browser
Scroll down and tap “Add to Home Screen”
Tap “Add” to confirm
Follow these steps:
Tap the menu icon (⋮) in the top right
Tap “Add to Home screen”
Tap “Add” to confirm
Follow these steps:
Click the menu icon (⋮) in the top right
Click “Bookmarks”
Click “Bookmark this tab” or press Ctrl+D (Cmd+D on Mac)
Is this tool helpful?
Thanks for your feedback!
How to use the tool
1. Describe your product or service
Type a concise, benefits-focused description so the outline positions you correctly.
Example A: “AI-powered language app that teaches conversational Spanish in 10-minute sessions.”
Example B: “Eco-friendly laundry sheets that dissolve completely and cut plastic waste.”
2. Define your target audience
List key demographics, interests, and buying triggers.
Example A: “Busy parents 25-45, U.S., interested in EdTech and time-saving tools.”
Example B: “Sustainability advocates 30-60 in EU metro areas, prefer zero-waste products.”
3. Specify marketing channels (optional)
Mention platforms you already use or wish to test.
Example A: “TikTok Shorts, LinkedIn thought-leadership posts, retargeting display ads.”
Example B: “Pinterest boards, SMS offers, affiliate podcasts.”
4. Enter your total budget (optional)
Provide a single number in USD so spend splits match funnel priorities.
Example A: “3200”
Example B: “12500.50”
5. Add additional information (optional)
Note timelines, seasonality, or compliance needs.
Example A: “Launch in September to align with back-to-school.”
Example B: “Must meet EU organic labeling rules.”
6. Submit to generate your outline
You’ll receive a downloadable plan covering Awareness through Purchase, complete with KPIs and channel tactics.
Quick-Facts
Average SMB digital campaign budget: $9 000 per quarter (Statista, 2023).
Email delivers median ROI of 3600 %—$36 per $1 spent (Litmus, 2022).
Video ads increase purchase intent by 97 % compared with static images (HubSpot Blog, hubspot.com).
“Consumers need 6–8 touches before a purchase decision” (Salesforce, 2022).
FAQ
What does the Funnel Framework tool deliver?
It creates a six-stage plan—Awareness, Interest, Consideration, Intent, Evaluation, Purchase—complete with tactics, KPIs, and channel recommendations (Kotler & Keller, 2016).
Which inputs are mandatory?
Only the product/service description and target audience fields are required; the rest refine precision.
Click “Copy to Clipboard” and paste into any doc or project board for immediate collaboration.
What budget range suits the tool?
Budgets from $500 to $50 000 produce proportionate channel splits; ranges outside prompt a warning to review allocation (Gartner Digital IQ, 2023).
Which KPIs are suggested?
You’ll see CTR for Awareness, CPL for Consideration, and ROAS for Purchase—metrics recommended by Google Analytics Academy (support.google.com).
How accurate are channel suggestions?
The tool draws on benchmark engagement rates: e.g., Instagram average 0.67 % interaction (Hootsuite, 2023). You can edit channels post-generation.
Is my data stored?
The form uses nonce-validated POST requests and discards payloads after processing; no personal data retention complies with GDPR Article 5 (EU Commission, 2018).
Important Disclaimer
The calculations, results, and content provided by our tools are not guaranteed to be accurate, complete, or reliable. Users are responsible for verifying and interpreting the results. Our content and tools may contain errors, biases, or inconsistencies. We reserve the right to save inputs and outputs from our tools for the purposes of error debugging, bias identification, and performance improvement. External companies providing AI models used in our tools may also save and process data in accordance with their own policies. By using our tools, you consent to this data collection and processing. We reserve the right to limit the usage of our tools based on current usability factors. By using our tools, you acknowledge that you have read, understood, and agreed to this disclaimer. You accept the inherent risks and limitations associated with the use of our tools and services.
